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Payroll Giving Update: May - 2014
In this issue:
SPOTLIGHT: Giving Matters at Star India

Rejuvenating Participation in Payroll Giving - Sundram Fasteners Mantra!

Vodafone sends 47,000+ Girls Back to School
We thank
for helping us relaunch the PRG programme!!
SPOTLIGHT: Giving Matters at Star India
amita-maheshwari Star India is one of the leading Media and Entertainment group in the country. This month we find out how a television entertainment company excels in engaging its employees and viewers to make a difference to the society.

We had the pleasure of interacting with Ms. Amita Maheshwari, Executive Vice President & Head Human Resources to learn about various platforms to promote giving culture, challenges faced and the future of giving at Star India.
Rejuvenating Participation in Payroll Giving - Sundram Fasteners Mantra
sundram-fastenersOur corporate partners often ask us about key factors leading to higher employee participation in the Payroll Giving Programme. This issue we bring to you success story of Sundram Fasteners Limited (SFL), who applied basic principles to create an increase in participation from 10% to 30%+ levels.

Our experience of running the Payroll Giving Programme for more than 10+ years now has taught us that one of the key factors to engage more employees is HR/CSR support driven by involvement of the top management.

At Sundram Fasteners, the Management is committed and provided tremendous support towards creating a giving culture and to ensure greater employee participation – both in terms of number of participating employees and the contribution amount.

In the words of Ms. Nalini Rajesh, “I would attribute the growth and increased employee participation to three key factors – The drive, inspiration and guidance of our Top Management, the ever-willing attitude of our employees to give back to the society and the commitment demonstrated by our HR Team across the organisation in facilitating the ‘GiveIndia Drives’”
Vodafone sends 47,000+ Girls Back to School
wodIn our last edition we had brought to you Vodafone's unique corporate giving initiative, World of Difference that provides employees an opportunity to donate time and skills to a charity of their choice. Core component of this programme is the Giving Championships in association with GiveIndia.

This year Vodafone employees along with friends and families set out with an aim to send 30,000 out of school girls back to school for atleast one academic year by raising a sum of INR 75 lacs. We are glad to share that by the end of Giving Championships Vodafone managed to raise over INR 1.20 crore and send 47,000+ girls to school.

Congratulations to the Vodafone team for making a "World of Difference"
Puma Urban Stampede
The Puma Urban Stampede is a nation-wide marathon event that incorporates corporate participation and spreads awareness on fitness.

We are happy to inform you that GiveIndia is the charity partner for the event and will ensure responsible and transparent channeling of funds raised during the event.

The initiative has three different races including an individual 5 km run, 10km X 2 race and 5km X 4 corporate relay.

To participate reach out to us at

Congratulations to

for the HIGHEST number of NEW sign ups last month !

Payroll Giving Impact
15,767 Givers | Rs. 51 lacs | 181 NGOs
Top 5 (by maximum donations)
1. Vodafone  - Rs. 8,95,150
2. ICICI Bank - Rs. 8,01,425
3. Cognizant - Rs. 4,08,215
4. TCS - Rs. 3,19,245
5. TESCO - Rs. 3,10,816
Top 5 (by maximum deductions)
1. HDFC Bank - Rs. 18,02,583
2. Genpact India - Rs. 14,73,570
3. TCS - Rs. 12,19,122
4. ICICI Bank - Rs. 11,07,700
5. ITC Limited - Rs. 5,08,069
Top 5 (by maximum average sign up value)
1. KPMG - Rs. 305
2. ITC Limited - Rs. 274
3. Piramal Healthcare-  Rs. 243
4. Make My Trip - Rs. 238
5. Hexaware - Rs. 236
Top 5 (by maximum active Payroll Givers)
1. Genpact India  - 9,740
2. TCS - 6,232
3. ICICI Bank - 5,950
4. HDFC Bank - 5,358
5. ITC Limited - 2,109
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